Who We Are

Deborah Greenfield

Debi earned her BA in Business Management during her successful career in broadcast advertising and media, including her 17 year position with Waterman Broadcasting as Senior Account Executive for the NBC and ABC affiliates in Southwest Florida. She left the company as top new business developer, one of her proudest achievements.

As Senior Account Executive, Debi supervised local, regional and national accounts including automotive, furniture stores, fast food, attorneys, insurance, jewelry and medical clients. She also worked with major agencies from Manhattan to Los Angeles and Atlanta to Miami. As Account Executive and Media Director at Greenfield Advertising Group, her strategic media planning combines all the services and techniques she has learned from servicing major market “Big Boys.” Her depth of knowledge and experience provides our clients with the highest-level media services using today’s most sophisticated data and technology.

Jerry Greenfield

Jerry is creative and marketing consultant to the company, with over 40 years experience on both the account management and creative sides of the business. He holds a Master of Arts degree in English from the University of Florida.

Jerry has been Creative Director and Senior Account Supervisor with advertising agencies in Florida and the Midwest, specializing in television and radio broadcast production, script writing, corporate identity and positioning, creative and marketing strategies, and market research and analysis. He has produced and directed national and international television commercials, and won many awards for his creative work on behalf of local, regional, and international clients. He has published three books, including the best-selling Vietnam war memoir Maverick, and is a regular columnist in the regional editions of Florida Weekly.

Jerry is a licensed pilot, certified fitness instructor, and past Vice President of the Tampa Bay Advertising Federation, and was awarded the distinction of Advertising Professional of the Year.